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Placemaking: Participation & Belonging
Madeleine Spencer, USA & TJ Maguire, Canada

Key Takeaways

Designing for delight—playful “snot-and-drool” moments—makes places memorable and adored.
Embody kindness in design: small gestures of care ripple into broader social solidarity.
While individual “first acts” (unpaved road, treehouse, school garden) spark momentum, sustainable placemaking requires collective ownership and iteration.

Summary

a. Low-Cost, Rapid Pilots:

Simple interventions, such as movable chairs, hammocks, and pop-up docks, allow for natural interactions between community members and catalyze long-term transformation at minimal cost.
A series of chalk-painted obstacle courses on the Halifax waterfront is a simple idea that has reframed interactive public space.
Halifax salt yard: when asked how comfortable they felt, what they would like to do, and what they would like to see; the community supported repurposing 42 parking spots into micro-vendor stalls, communal fire-pits, and beloved music venues.

 

b. Belonging Through Shared Action:

Moments like neighbours paving their own street or painting an intersection spark deep connections.
School playgrounds and climate-ready yards shaped with kids’ ideas and neuro-divergent voices truly support inclusivity.
In crises (natural disasters), well-connected communities feed, shelter, and protect one another long before outside aid arrives.
Deliberately reaching those with unique perspectives, such as neuro-divergent kids, marginalized communities, etc., reshapes professional assumptions.

c. Community and Collective Ownership Case Studies:

Share-it Square, Portland: Neighbours unite to create a community crossroads with play areas, a free library, benches, and a tea stand. What began as a zoning fight became an annual “village build” across 18 neighbourhoods.
Sowing Seeds of Change (Asheville): A young teacher turned a vacant lot under a freeway into an urban farm mixed with sensory gardens and art to impart valuable skills to the workforce, primarily focusing on foster youth who could learn ecological skills and be a part of the community’s pride.
Firehouse Farm Crop Swap: A monthly crop swap at a shuttered fire station that evolved into a community hub with orchards, master-gardener training, shared preserves, and artisan exchanges.
Bear’s Smokehouse Barbecue: A pre-emptive hurricane relief by individuals who transformed a barbecue joint into a World Central Kitchen, serving 40,000+ meals/day across Asheville.

How can Cities apply these learnings?

a. Activate land for youth projects:

Map vulnerable blocks and partner with neighbourhood businesses for “crisis kitchens” or mutual-aid hubs.
Lease underutilized parcels to nonprofits for youth-led urban farms/gardens.

b. Convene pop-up workshops in streets or parks. Before drawing plans, ask, “What do you want here?”

c. Tactical urbanism: adopt “Village Build” ordinances for intersection repairs and revitalization.

Interesting resources

a. United Streets of America project. https://www.placemakingus.org/united-streets-of-america.html

b. Splash of Colour Art Trail, Halifax. https://buildns.ca/events/martch-break-splash-of-colour-art-trail/ 

c. Evergreen Canada. https://www.evergreen.ca/about-us/

d. The Global Placemaking Summit in Toronto (2025). https://www.placemakingx.org/summit25

e. Placemaking Week Europe. https://placemaking-europe.eu/pwe/

 

Ideas for further reading

a. Evergreen Resource Hub. https://evergreen.ca/resource-hub/

b. Project for Public Spaces Publications. https://www.pps.org/publications

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